Magazine Railzoe-internationalZOE InternationalBrand refresh + campaignsSanta Clarita, CaliforniaA global ministry with a walk to launch and an identity due for a refresh.Let the name do the work, and give each campaign its own voice.One family of brands across a global walk, a gala, an anniversary appeal and a style guide ZOE still builds on.Identity refresh, campaign brand, gala identity, direct mail, socialFeeds, mailboxes, shirts, a gala roomA Greek name meaning life, a walk in May and twenty years of workbranded-house, creative-team, launch0NonprofitDraft

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athletes-assetsAthletes & AssetsLaunchNoah LacklaunchAthletes & Assets had a platform built on real conversation—VC, real estate, NIL—and no identity built to match it.StartupMagazine Rail Athletes & Assets Times Square billboard

Athletes & Assets Times Square billboard

church-of-whitestoneChurch of WhitestoneRebrand + webcreative-team, webOne identity for the church, Discover You, and Whitestone Kids.ChurchMagazine Rail

praxisPraxisLaunchBrian and Nicki · Wake County, NCPraxis is a new church for Wake County, named for putting faith into practice.ChurchMagazine Rail

heights-churchHeights ChurchLaunchlaunchHeights Church was about to launch, and its vision of spiritual formation needed a mark.ChurchMagazine Rail

movement-churchMovement ChurchBrand + webPastors Carey and Meghan Robinson · Laguna Hills, Orange CountyA website project that turned out to be a branding problem.ChurchMagazine Rail

build-the-churchBuild The ChurchLaunchJosh RoberieJosh Roberie came to us for a creative identity for his Build The Church mission.ChurchMagazine Rail

the-well-community-churchThe Well Community ChurchBrand + webArgyle, TXTen years in, The Well serves every age and background. Its brand had to resonate wider.ChurchMagazine Rail

resurrection-churchResurrection ChurchBrand + webResurrection has served military families for nearly five decades. Its image needed new life.ChurchMagazine Rail

trueworks-branded-houseTrueWorks (Branded House)Branded housebranded-houseTrueWorks had a core identity to build and two sub-brands, Teaches and Ventures, to align with it.BusinessMagazine Rail

zukunftZukunftRebrandMexicoWeeks after the identity shipped, the company took a new name.BusinessMagazine Rail

flores-lawFlores LawBrand + filmHouston, TXA Houston attorney whose brief listed Batman, Nike, and Apple under liked, and “most midmarket law firms” under not liked.BusinessMagazine Rail

christian-counseling-centersChristian Counseling CentersBrand + webPeople couldn't find the right therapist without a maze of clicks.NonprofitMagazine Rail

calgary-life-churchCalgary Life ChurchBrand + kidsCalgary, ABCalgary Life’s brand guide was “just the colours we use.”ChurchMagazine Rail

transformation-churchTransformation ChurchWebsiteKnoxville, TNTransformation Church, our brand client since 2021, came back for the website.ChurchMagazine Rail

auroraAuroraAuthor launchA finished manuscript, a launch date, and no brand, site or store.BusinessMagazine Rail

the-leagueA Gym For EverybodyCampaignThe Leaguefilm, campaignThe League's own name was getting lost behind its own campaign line.BusinessMagazine Rail A Gym For Everybody billboard mockup, celebrate-strength creative on an exterior wall

A Gym For Everybody billboard mockup, celebrate-strength creative on an exterior wall

connektiveConnektiveBrand & productNolan Graham, FounderlaunchA manufactured product, and no identity to match it.BusinessMagazine Rail

uplift-202Uplift 202Sub-brand + websiteWashington, D.C.branded-house, webA new Focus DC sub-ministry, asking for branding.NonprofitMagazine Rail

brothers-in-arms-celebrity-golf-tournamentBrothers in Arms Celebrity Golf TournamentTournament dayRelevent Worldwide for Brothers in ArmsA charity golf tournament with a celebrity field and a lot happening at once.Sports & EntertainmentMagazine Rail

forest-park-churchForest Park ChurchBrand + environmentJoplin, MO0branded-houseForest Park Church is nearly two hundred years old and a multi-campus family of churches around Joplin.ChurchMagazine Rail Forest Park Church brand banner set with photography

michael-jrMichael Jr.Personal brand0creative-team, filmOne brand for the laugh and for the message behind it.Sports & EntertainmentMagazine Rail Michael Jr. billboard creative, Finding Clarity While Laughing

Michael Jr. billboard creative, Finding Clarity While Laughing

the-ark-churchThe Ark ChurchBrand evolution + webMagnolia, Texas0branded-houseTwo years in, the church had outgrown its launch brand.ChurchMagazine Rail

baptist-church-of-the-covenantBaptist Church of the CovenantBrand identity + webBirmingham, Alabama0creative-teamA church where all are welcome, with a look that said nothing of the kind.ChurchMagazine Rail

trinity-churchTrinity ChurchBrand evolutionDallas, Texas0branded-houseChurchMagazine Rail

harvester-churchHarvester ChurchRebrand0creative-teamA fifteen-year-old look the church had outgrown.ChurchMagazine Rail

the-abode-churchThe Abode ChurchChurch plantHorizon West, Orlando0branded-house, launchA church with no name, no identity, and no gathering to point to yet.ChurchMagazine Rail The Abode Church billboard campaign: wordmark, garnet and gold palette, and A Dwelling Place for God, a Welcoming Home for People

one-churchOne ChurchMerger launchLansing, Michigan0launchTrinity Church and City Life Church were merging and didn’t have a name for it yet.ChurchMagazine Rail

the-district-churchThe District ChurchBrand evolutionWashington, D.C.0branded-house, creative-teamEighty nationalities, ten years in, and a brand that couldn't hold what came next.ChurchMagazine Rail

founders-baptist-churchFounders Baptist ChurchChurch brandSpring, Texas0branded-house, creative-teamA church known for faithful preaching, with an identity that hadn't kept up.ChurchMagazine Rail

resonate-churchResonate ChurchRebrandNewaygo, Michigan0branded-houseA small-town church with a big front door and an identity that didn't say so.ChurchMagazine Rail

united-way-brand-foundationsUnited Way Brand FoundationsBrand evolution0A national brand, refreshed from the top in 2024, that every local piece had to keep up with.NonprofitMagazine Rail

harris-county-sports-authority-impact-2025Harris County–Houston Sports AuthorityYear-end filmsHouston, Texas0filmHouston's sports authority wanted its 2025 told on film.Sports & EntertainmentMagazine Rail

west-lake-church-rise-upWest Lake Church · Rise UpCampaignCameron Whitley · Houston, TX0West Lake Church needed a name for a $3 million building campaign the church family would actually rally behind.ChurchMagazine Rail

one-west-broadwayOne West BroadwayLaunch filmPresidio Tucson0film, launchA new luxury building downtown, and a launch that needed one asset to carry it.BusinessMagazine Rail One West Broadway kitchen reveal from the launch film

One West Broadway kitchen reveal from the launch film

probatemProbatemBrand + webNorfolk, Virginia0webFamilies meet probate in the weeks after a funeral, and many don't know where to begin.BusinessMagazine Rail

the-jonah-inheritanceThe Jonah InheritanceBrand, campaigns, webThe Jonah Inheritance0branded-house, creative-team, webA Nigerian-led medical missions nonprofit needed one brand to carry its mission to donors abroad.NonprofitMagazine Rail

the-vine-churchThe Vine ChurchChurch plantAmarillo, Texas0branded-house, launch, webA church plant in Amarillo with a launch date on the calendar and nothing built yet.ChurchMagazine Rail

zoe-internationalZOE InternationalBrand refresh + campaignsSanta Clarita, California0branded-house, creative-team, launchA global ministry with a walk to launch and an identity due for a refresh.NonprofitMagazine Rail "Declare the gospel with people everywhere." in ZOE International's navy and yellow

"Declare the gospel with people everywhere." in ZOE International's navy and yellow

"No child should be bought or sold" — a ZOE Rescue Walk post

fpc-kidsFPC KidsKids brandforest-park-church1branded-houseForest Park was launching a churchwide rebrand, and its kids program needed a brand of its own.ChurchMagazine Rail

harvester-church-for-the-oneHarvester Church: For the OneCampaignharvester-church1creative-team, campaignA citywide push that had to stay unmistakably Harvester.ChurchMagazine Rail For the One campaign creative — billboard and messaging layout

For the One campaign creative — billboard and messaging layout

the-abode-kidsThe Abode KidsSub-brandHorizon West, Orlandothe-abode-church1branded-houseAn adventure for kids that never leaves the house.ChurchMagazine Rail The Abode Kids bucket hat, purple with the TAK wordmark

district-kidsDistrict KidsSub-brandWashington, D.C.the-district-church1branded-houseKids needed a room of their own inside a brand that had just been built.ChurchMagazine Rail

the-pastors-seminaryThe Pastors SeminarySub-brandSpring, Texasfounders-baptist-church1branded-houseA seminary brand with the weight of a school.ChurchMagazine Rail

resonate-kidsResonate KidsSub-brandNewaygo, Michiganresonate-church1branded-houseA kids' brand inside a grown-up one.ChurchMagazine Rail

trinity-kidsTrinity KidsSub-brandDallas, Texastrinity-church1branded-houseChurchMagazine Rail

here-comes-the-churchHere Comes The ChurchCampaignchurch-of-whitestone1creative-team, campaignA new church needed a launch campaign strong enough to fill the room on opening day.ChurchMagazine Rail Church of Whitestone Here Comes The Church campaign concept key art

Church of Whitestone Here Comes The Church campaign concept key art

champion-your-communityChampion Your CommunityAnnual campaignunited-way-brand-foundations1creative-team, campaignUnited Way GBACC needed "Champion Your Community" to carry an entire fundraising year, not just a single ask.NonprofitMagazine Rail

ark-kidsArk KidsSub-brandMagnolia, Texasthe-ark-church1branded-houseA kids brand for a church whose main brand had just landed.ChurchMagazine Rail

funny-how-marriage-worksFunny How Marriage WorksSub-brandMichael Jr.michael-jr1creative-team, filmA campaign built on top of a personal brand, with its own course and box set to hold together.Sports & EntertainmentMagazine Rail

mens-final-four-houston-20232023 Men's Final Four, HoustonVolunteer orientationHouston, Texasharris-county-sports-authority-impact-20251filmVolunteers for a national event in Houston needed an orientation.Sports & EntertainmentMagazine Rail

blaze-festBlaze FestSub-brand · EventManhattan, New York1branded-house, launchYouth Vision's flagship summer program needed a brand before registration opened.NonprofitMagazine Rail

bcoc-grace-of-lentThe Grace of LentLent campaignBirmingham, Alabamabaptist-church-of-the-covenant1campaign,creative-teamThe first season on a brand only months old, and nothing flashy.ChurchMagazine Rail

the-remedyThe RemedySub-brandThe Jonah Inheritancethe-jonah-inheritance1branded-houseA monthly-giving community needed an identity that felt personal, not institutional.NonprofitMagazine Rail

vine-kidsVine KidsSub-brandThe Vine Churchthe-vine-church1branded-houseThe main brand was live and the kids ministry still had no brand of its own.ChurchMagazine Rail

united-for-youUnited For YouAnnual campaignunited-way-brand-foundations2creative-team, campaignA year of fundraising, with pieces added as the year went on.NonprofitMagazine Rail United For You 2024 campaign poster with gradient orb graphics

United For You 2024 campaign poster with gradient orb graphics

district-youthDistrict YouthSub-brandWashington, D.C.the-district-church2branded-houseTeenagers needed a room that felt like theirs and still felt like home.ChurchMagazine Rail

heart-of-the-houseHeart of the HouseCampaignNewaygo, Michiganresonate-church2campaignA class with a path behind it.ChurchMagazine Rail

whitestone-youthWhitestone YouthSub-brandAustin, Texaschurch-of-whitestone2branded-houseThe third ministry in the house, and the one still without a brand of its own.ChurchMagazine Rail Whitestone Youth billboard, Shape Your Destiny

Whitestone Youth billboard, Shape Your Destiny

WYTH God all things are possible, on the tee

growth-trackGrowth TrackSub-brandMagnolia, Texasthe-ark-church2branded-houseA four-week class launching in August, with the print due in July.ChurchMagazine Rail

bcoc-stewardshipStewardship: Embodying the VisionGiving campaignBirmingham, Alabamabaptist-church-of-the-covenant2campaign,creative-teamThe church had four values to carry into giving, and no visuals for them.ChurchMagazine Rail

college-football-playoff-houston-20242024 College Football Playoff, HoustonVolunteer orientationHouston, Texasharris-county-sports-authority-impact-20252filmVolunteers for a national championship needed an orientation they could watch.Sports & EntertainmentMagazine Rail

district-collegeDistrict CollegeSub-brandWashington, D.C.the-district-church3branded-houseCollege students in the same church, in a room that had to read older than Youth.ChurchMagazine Rail

united-for-good-galaUnited for Good GalaInaugural galaunited-way-brand-foundations3creative-team, campaign, filmUnited Way GBACC's board set June 5, 2026 for its first-ever gala—United for Good, distinct from the long-running January event—with its own presenting sponsor and a live CEO transition named right on the run-of-show.NonprofitMagazine Rail

the-ark-what-matters-mostWhat Matters Most?Launch campaignMagnolia, Texasthe-ark-church3launch,campaignLaunch Sunday was August 20, and the mailer had to land first.ChurchMagazine Rail

bcoc-starry-nightsAdvent: Starry NightsAdvent campaignBirmingham, Alabamabaptist-church-of-the-covenant3campaign,creative-teamThe church wanted all four weeks of Advent under one night sky.ChurchMagazine Rail

whitestone-householdHouseholdSub-brandAustin, Texaschurch-of-whitestone3branded-houseChurch of Whitestone's men's ministry was next in line for a sub-brand.ChurchMagazine Rail

resonate-youthResonate YouthSub-brandNewaygo, Michiganresonate-church3branded-houseStudent ministry sits in a hard spot. Too polished and it reads corporate. Too loose and it disappears into every youth group chasing the same look.ChurchMagazine Rail Resonate Youth brand

district-church-musicDistrict Church MusicSub-brandWashington, D.C.the-district-church4branded-houseA music ministry that had to be its own thing and still be The District Church.ChurchMagazine Rail District Church Music corner mural in Washington, D.C.: The Next Chapter Begins

District Church Music corner mural in Washington, D.C.: The Next Chapter Begins

bcoc-way-of-loveThe Way of LoveLent and Easter campaignBirmingham, Alabamabaptist-church-of-the-covenant4campaign,creative-teamLent was five weeks out, and the church wanted it gentle.ChurchMagazine Rail

multiplyMultiplyGenerosity campaignWashington, D.C.the-district-church5campaignA two-year generosity campaign that needed a name, a look, and a guidebook before the first Sunday.ChurchMagazine Rail

restore-campaignRestore CampaignCapital campaignThe District Church · Washington, D.C.the-district-church6campaignA capital campaign to restore a historic national memorial in Washington, D.C.ChurchMagazine Rail

branded-houseSee the branded houseOne foundation, different volume in every room. Kids, youth, music, a seminary: brands that sit next to the parent and make sense.Branded House

creative-teamWhen we're your teamInsourcing, not outsourcing. What it looks like when a church or a company stops hiring an agency and starts having a creative team.Creative Team

launchFrom zero to launchA brand, a site, and a room full of signage before there's a single gathering to point to. Visibility over a countdown.Launch

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Reaching every person. Rescuing every child.

Brand Strategy

Creative Team

Launch Strategy

ZOE International

ZOE International works to end child trafficking in Thailand, Japan, Mexico, Australia and the United States. Between December 2021 and October 2022 we refreshed its identity, launched the ZOE Rescue Walk, branded its 20th anniversary gala and designed the mail that carried the anniversary appeal.

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